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Sprintexx Ad-Tech Division: The Convergence of Data, Creativity, and Smart Advertising


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Driven by Janus Koncepts Advertising, Sprintexx Ad-Tech transforms modern advertising. In this rapidly evolving digital world, advertising is no longer just about reach—it’s about relevance. Brands now demand sharper targeting, smarter insights, and faster execution. That’s exactly where Sprintexx excels.

As the comprehensive ad-tech division of Janus Koncepts Advertising, Sprintexx combines powerful technology with proven marketing acumen to deliver advertising that is data-led, transparent, and effective.

At the helm is visionary leader Jai Sognai, a visionary with 30+ years of digital experience, whose leadership has positioned Janus Koncepts into a leading name in the integrated marketing domain. Sprintexx signifies his next big leap—uniting brand vision with ad-tech precision in one ecosystem.

What Makes Sprintexx Ad-Tech Different?


Sprintexx is a 360° advertising partner, managing everything from concept to conversion and retention. What defines our edge is our ability to integrate:
? Advanced Data Insights
? Real-time Optimization
? AI-powered Audience Targeting
? Brand-Centric Creative Development
? Omnichannel Media Activation

This integration allows brands not just to be seen, but to be remembered—and acted upon.

Omnichannel Ad Framework: Turning Awareness into Results


1. Brand Marketing
We use integrated paid campaigns and strategy to build recognition and loyalty—effectively setting the stage for long-term growth.

2. Performance-Focused Digital Campaigns
Outcome-focused campaigns across:
? Google Ads
? Meta Ads
? Programmatic Platforms
? Contextual & Native Advertising
All fine-tuned for higher returns.

3. Intelligent Data-led Ecosystem
Sprintexx is a analytics-based platform, leveraging deterministic user targeting through:
? Cohorts
? Intent Signals
? Behavioural Patterns
? Transaction Data
We activate these audiences across any third-party platform—reaching them where, when, and how they are most responsive.

4. Social & Influencer Marketing
Impactful engagement through creators and communities on:
? Instagram
? YouTube
? LinkedIn
? Emerging platforms
We combine credibility and reach to drive conversations and conversions.

5. Connected TV (CTV) & OTT Advertising
Premium inventory access across:
? Netflix
? Disney+ Hotstar
? JioCinema
? Zee5
? YouTube
and more, ensuring branded storytelling reaches high-value households at scale.

6. Content-First Creative
Every strong brand is built on strong storytelling. We craft authentic, story-rich communication designed to enhance visibility and loyalty.

7. Real-Time Creative Personalisation
With our proprietary Sprintexx DSP, we deliver:
? Real-time Personalization
? Adaptive Creatives
? High-Resolution Delivery
? Multi-Device Formatting
leading to better conversion rates.

Our Unique Value Proposition


? 491 Million+ Verified Users (Mobile & Device-Authenticated)
Access through partnerships with top-tier data and platform alliances across multiple industries.

? Audience Outreach Beyond Walled Gardens
While closed ecosystems rely on inbound traffic, Sprintexx connects directly with real users across the open internet—boosting efficiency and reach.

? Smart Device Ad Targeting
Direct visibility on:
? LG Smart TV
? Infinix TV
? Panasonic
? OnePlus
? Realme

? Audience Data Deployable Across Any Media
We leverage data across owned and partner channels—offering limitless adaptability.

? Smart DSP with Real-Time Analytics
One platform that unifies:
? Inventory Access
? Real-time Optimization
? Fraud Control
? Deep Analytics
? Transparent Reporting

? Machine-Learning Audience Modelling
Hyper-accurate cohorts based on:
? Demographics
? Interests
? Online Behaviour
? Transaction Patterns

? Advertiser-Controlled Framework
We support all third-party trackers—guaranteeing transparency and reliability.

Why Businesses Partner with Sprintexx


Sprintexx sits at the intersection of:
? Agency Experience
? Ad-Tech Excellence
? Data-Driven Insight
? Creative Innovation

Brands and agencies choose us for:
? Faster Campaign Execution
? Higher ROI
? Full-Funnel Transparency
? Large-Scale Reach
? Long-Lasting Brand Value

And above all, our commitment to clarity, performance, and measurable business impact.

Visionary Leadership at Sprintexx


Mr. Jai Sognai, with decades of experience in digital and marketing, has shaped Sprintexx into a platform that is:
? Future-Oriented
? Transparent
? Scalable
? Performance-Driven
? Built on Deep Brand and Consumer Understanding

His vision ensures Sprintexx leads the transformation in the rapidly evolving digital ecosystem.

Built for the Future of Advertising


Sprintexx Ad-Tech is made for brands that demand:
? Smarter Targeting
? Faster Optimization
? Transparent Reporting
? Audience Intelligence
? Cross-Platform Consistency
? Creative Excellence
? Higher ROI

As audience behaviours and technologies change, Sprintexx champions transparency and precision marketing.

Summing Up: The Future of Smart Advertising


Whether your goal is building brand equity and measurable success—Sprintexx Ad-Tech is your Sprintexx Owner partner for data-driven, future-ready advertising.

Sprintexx Ad-Tech — Backed by Janus Koncepts.
Where Data Inspires Intelligence.
Where Creative Thinking Fuels Impact.
Where Technology Drives Growth.

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